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Most hiring managers and recruiters will spend 6-8 seconds reviewing a resume, largely due to the volume of resumes they receive. On average, managers and recruiters receive more than 250 resumes per job opening. So how do you craft a resume that stands out from the other 249 applicants and gets the attention of the manager or recruiter?  By treating your resume like a marketing tool and giving managers and recruiters what they want! 

Our Top 5 must-haves for any resume.

Keyword Optimization

Many resumes are never seen by a hiring manager or recruiter because they are deemed “unqualified” by the Applicant Tracking System (ATS). The ATS automatically scans resumes that are submitted online and identifies keywords that are relevant and required for a specific position. It is imperative that you use the RIGHT words, and with enough frequency and variation, to get past the ATS. If your resume does not pass the ATS review, the hiring manager or recruiter will likely never look at it.

Clearly Identified Key Information

There are a few items that almost all hiring officials skim for during the initial resume review. These include dates of employment, job titles, past and current employers, your name, and your contact information. If these things are difficult to find on your resume, you can expect your resume to quickly be thrown in the trash pile.


Hiring managers and recruiters want to know that you have not only performed certain duties, but that you performed them well. If your resume does not have obvious accomplishments that jump off the page, you are not likely to get much of their time. Make sure to include accomplishments, quantifiable or data-driven if possible, and not just tasks in your resume.


Resumes that contain too much information, look cluttered, and are difficult to read are not going to get a good review. Hiring managers and recruiters receive hundreds of resumes a day and won’t waste time on a resume that is difficult to read. Ensure adequate white space, use different font size or features to section off your resume and highlight your accomplishments, and write content in bullets instead of lengthy paragraphs.

Error Free

Even though most managers and recruiters don’t read every word of a resume, it is critical to have an error-free resume. If during a skim of your resume, a recruiter or hiring manager spots a spelling or grammar error, your resume will most likely be added to the trash pile instead of the interview pile.

Remember, a resume is a marketing tool to land you an interview. It should be unique, appropriate for its audience, and sell your best features! You only get one chance to make a good first impression and your resume is that chance when you are a job seeker.

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